Real Estate Agents: Choose According to Your Need

The human mind works in a very interesting way. Just by listening to some particular terms, we automatically get the things right in our mind. Sounds a little different! It might be. Let’s make our point more clear to give you a fair idea about what we are trying to say. Just think, what clicks in your mind when you hear the term real estate agents? The image of those individuals that help you dealing with buying, selling or rent purpose properties come into the vision, right! Yes of course. The moment our mind gets active with the power of listening to the term, it immediately brings real picture of things into our mind. This is what makes us different from other creatures in the world.

Anyway, when we are talking about real estate agents, there are certain things that we need to take into consideration to choose the best possible one who can provide you with a great deal of property for various purposes. If you are searching for agents for selling or buying or finding a house for rent purpose, then a number of agents are there that claim to provide you with the best deal ever. However, you can’t go for every estate agent to find the best one for you. Now, here the question comes then how to choose the best among all agents or what are criterion that one needs to consider in this regard? There are some important things that you need to consider while choosing a perfect estate agent who can fulfill all your property needs.

The Reputation:

These agents are also known as brokers who act as middle man while dealing with any kind of property between two parties, the buyer and the seller. As not every property cost the same or have different values, so while dealing with various kinds of properties, the real estate agents have to take into consideration all these aspects. Every region has its own estate agents. However, not every agent can provide you with quality services. Therefore, while going for any kind of agent, make sure that your preferred one is having a good reputation in the real estate market scenario. It will not only provide you with mental satisfaction, but also will help you to get great professional deals in this respect.

The Kind of Services:

Though many people think that all real estate agents are the same, as they all deal with properties, but in reality not all the real estate agents deal with every category of properties. There are certain types of real estate agents who only deal with property buying or selling, while some others only deal with rented properties. However, depending on your need, at first you have to choose the kind of real estate agents who can fulfill your need. The real estate agents who deal property buying and selling are actually the big fishes in this business.

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Leads For Real Estate Agents – Big Mistake Or Real Money Maker?

There are almost too many choices when it comes to buying leads for real estate agents. You can buy internet leads, phone verified leads, email leads; the list goes on and on. How do you know if the leads you buy are high quality or just data being re-sold a million times before you’re the next sucker who buys it? Let me tell you about my experience so you avoid some pitfalls…

Years ago, before I earned my real estate license in Seattle, WA, I was a mortgage broker for about 3 or 4 years. 99.9% of my business came from internet leads that I purchased from multiple online companies. The leads I purchased were from consumers filling out a request online for a refinance. I relied on these types of leads to make my living and it worked just dandy.

Some companies sold fantastic leads and other companies… well; let’s just say I couldn’t believe they were still in business. But all in all, when you averaged out the good and the bad, I was still able to make a great living solely on buying internet leads.

When I made the move to “real estate agent”, I decided to start off buying specific leads for real estate agents to jumpstart my business; just like I did as a mortgage broker. The problem was that the leads for real estate agents were nowhere near the quality of the leads for mortgage brokers.

It was like ordering a hamburger at Wendy’s and getting a pile of poop between two buns! I was expecting one thing and ended up getting useless junk that I couldn’t make me any money.

Now I’m not saying the mortgage leads were stellar, by any means, but I was able to generate business from them. At the time, it seemed like the right move. It saved me time from marketing myself and having to generate my own leads. Plus, I was making good money so why complain, right?

With the leads for real estate agents though, they were just horrible; the kind of horrible that makes you want to vomit. I kept trying different lead companies but the data was just insanely bad.

Most companies I bought leads from were simply reselling “lead data” over and over and over again. When I got the lead and made the phone call, the actual person who filled out the request would tell me, “that happened 2 years ago” or “we were signing up for some free baby care item” or “you’re the 70th agent to call.”

On top of having these consumers screaming at me to stop calling, “frustrating” didn’t begin to describe my feelings.

What really got me was that some of the companies, who sold me leads for real estate agents, wouldn’t give any kind of refund. At best, they’d give me another “pile of poop” lead, which was worthless to me. So you can guess the thousands of dollars I ended up losing!

This is when I said enough was enough and I really started digging into marketing and lead generation and how to do it like the “big boy” real estate agents did. I figured I could stop paying the $20-$70 per lead I was throwing down the toilet and set up my own real estate agent marketing program cheaper and at least on “semi”, if not “full” autopilot.

I don’t want to give you wrong idea though; there are good, solid, reputable companies who sell leads for real estate agents out there. The trick is spending your marketing dollars on trial and error to find them. It’s not easy or cheap because it’s almost impossible to tell the good from the bad until you actually buy the leads.

Of course, the benefit to finding a great company who generates leads for real estate agents is that you save yourself a ton of time. You’re only paying money “per lead” and all you need to do is make the follow up calls and emails. You don’t need to spend any time putting together a marketing plan either but that’s kind of an excuse because in reality it’s really a breeze to set up.

Knowing what I know now, I would definitely not go through the hassle, expense and frustration of dealing with internet, phone or email leads for real estate agents. Doing your own marketing and lead generation is a piece of cake. Most real estate agents just don’t know where to start, which is why they shake in their boots just thinking about it.

But if you’re patient and do a little “book learnin”, my opinion is that you’ll be far better off relying on your own marketing rather than a company who provides leads for real estate agents. Even if you find a good lead company, you’re relying on them for all your business just like I did way back at the beginning. (don’t underestimate diversification!)

If you’re still tempted to find some of these quality internet leads for real estate agents, go ahead but be careful. You know what to be prepared for now and the potential cost of it but you also know there can be a nice upside, if you find the right lead company.

Just do me a favor and don’t jump in head first. Take it slowly and test out these lead companies just like you’d test any marketing method you’d do yourself. At most, I suggest making these leads for real estate agents just a small part of your overall marketing plan.

How to Sell a House Without an Estate Agent

Selling your house privately or otherwise known as FSBO (for sale by owner) is becoming an increasingly popular method of home selling.

There are many potential benefits for a seller to sell without an estate agent, most notably the thousands of pounds they are likely to save.

This may come as a surprise to you, but selling your home privately is far easier than you may think.

There are three common reasons why homeowners decide to take selling their property into their own hands.

Saving money:

Estate agents in the UK typically charge 2-3% of a sale price. This figure – on average – can be anything between 3,000 to 6,000 pounds and can be considerably greater on more expensive property.


A private house is likely to sell for about the same value as if you sold your property through an estate agent; this is because it is the market which determines value and not the buyer or estate agent. Selling your house privately is even more effective in a seller’s market where many people search for homes and finding a suitable buyer is much easier.

Although you may sell at around about the same price with an estate agent as you would privately, there are much lower costs when you sell independently meaning more cash in your pocket upon completion and quite often a faster and more efficient sale.

Personal difficulties:

Others may have even more compelling reason to sell privately, for example if they are experiencing financial difficulties and need to sell fast or have little/negative equity in their home.

Selling privately can often result in a quicker and more efficient sale. If speed and time is of the essence for your sale, selling privately may be more beneficial to you.

Although there are many obvious benefits to selling your property privately and independently, most people still choose to sell their homes through an estate agent. Why is that? The number one reason for homeowners to continue selling their properties through an estate agent is lack of confidence or self belief in themselves and their own ability to successfully sell their property.

This is a very common misconception, for selling your property is very easy to do and not at all difficult.

A private sale can save you money, but you cannot presume it will just come to you – you will have to work for it just like you do for everything else in life.

Plan ahead of your private house sale strategy. Decide what you can do yourself and in what areas you will need professional advice and assistance. You should always have a contingency plan in place in case your house does not sell within reasonable time.

Admittedly a private sale is not for everyone. If you decide to sell independently you will have to become your own estate agent. This means you will have to learn the basics of real estate and market the house to buyers yourself. If you cannot make a commitment effort to selling your house privately then you may be better off by finding a good estate agent and selling your house the old-fashioned way.